Riassunto
To Grow Your Business, You Must First Enhance Your Presence. Presence is widely believed to be a mysterious, elusive or even accidental quality. It is symbolized by the green umbrella on the front cover. People who have it stand out. They create an attraction that is often called image, personality, charisma, or aura. We know what presence is, but most don't know where or how to get it. Mark J. Tager, MD and Robert John Hughes declare that presence is not a mystery. Instead, it is a modern-day survival skill that anyone can develop. In this book, they guide the reader through a host of insights and techniques backed up by discoveries in the emerging field of neuroscience. They show you exactly how to generate presence and how to use it to amplify your message in person, on camera, and online. That makes Enhance Your Presence prime reading for anyone pursuing the path to personal power, professional influence, and business results. The authors are co-founders of ChangeWell Training Academy, a San Diego based company dedicated to helping individuals and organizations reach higher levels of performance. Both men are accomplished teachers, trainers and coaches. Merging their diverse backgrounds in healthcare, aesthetics, integrative medicine, professional services, media, marketing and advertising, Mark and Robert combine practical business acumen with timeless insights into human achievement.
Informazioni sull?autore
Dr. Mark Tager is CEO of ChangeWell Inc., a San Diego based company that guides organizations and individuals to higher levels of performance. Along with Robert John Hughes, he is co-founder of ChangeWell Training Academy, which enables professionals to amplify their influence. A veteran of more than 800 presentations, Mark shares his skills and passion to empower those who attend his trainings. He brings a rich background to his work in leadership, organizational development and personal wellbeing. As an entrepreneur, he has built successful businesses and managed high performance teams. As a consultant and change agent, he has worked with a broad spectrum of organizations, from Fortune 100 companies to small non-profits. As a physician, he is well grounded in aesthetic, lifestyle, regenerative and integrative medicine. He has authored nine books related to health and performance including Total Engagement: The Healthcare Practitioner’s Guide to Heal Yourself, Your Patients and Your Practice (With Mimi Guarneri, MD), The Art of Aesthetic Practice (with Stephen Mulholland, MD), Leadership in Times of Stress and Change, and Transforming Stress into Power. Mark attended Duke University Medical School and trained in family practice at The Oregon Health & Science University. Robert John Hughes is a marketing strategist, brand advocate and media business entrepreneur. His expertise includes the fields of marketing, advertising, business consulting, leadership training, public relations, journalism, and broadcasting. He is co-founder of ChangeWell Training Academy. Robert is a former White House news correspondent for a major American broadcaster. During his career he interviewed some of the most notable figures in American politics and government. He is the author of How to Write a One Page News Release – Make Your Own News and Get it Covered for Free. Following the journalism phase of his career, Robert went on to manage one of the largest radio companies in America. Throughout his career, Robert has lectured and taught subjects as diverse as media and politics, advertising and marketing, and self-expression and leadership. He graduated from Fordham University in New York with a degree in English and Mass Media.
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