This book discusses content strategy, UX strategy, Content KPIs, mobile-first strategy, content assessment models and various practical techniques and methodologies successfully used in real-world digital programs along with case studies. The book provides a detailed discussion on the User Experience Platform using content management systems. The book also provides details on innovative and productivity improvement techniques such as content reusability. This book will enable digital architects, content and search architects to effectively use best practices, evaluation models, and assessment techniques to build optimal digital solutions. This book covers numerous reference architectures, case studies, models and practical methodologies which can be used for optimization and development of robust digital platforms. Focusing on forward-looking technologies such as user experience platforms, lean architecture, and multi-channel enablement will help architects build next-generation digital platforms.

L'autore:

SHAILESH KUMAR SHIVAKUMAR is Senior Technology Architect at digital practice of Infosys Technologies Limited, and a TOGAF 9-certified enterprise architect with over 15 years of industry experience. He is also the Guinness World Record holder for participation in successfully developing a mobile application in a coding marathon. Shivakumar has four patent applications and has published two books in the �field. He is an alumni of Indian Institute of Management Calcutta (IIMC) and has lead various large-scale digital transformation programs. He has published several papers and presented talks at IEEE conferences related to topics of digital technologies

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