Essentials of Entrepreneurship: Evidence and Practice

Robert A. Baron

ISBN 10: 1783471786 / ISBN 13: 9781783471782

Editore: Edward Elgar Pub, 2014

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Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Codice articolo 00067240342

Dati bibliografici

• Titolo: Essentials of Entrepreneurship: Evidence and Practice
• Editore: Edward Elgar Pub
• Data di pubblicazione: 2014
• Lingua: Inglese
• ISBN 10: 1783471786
• ISBN 13: 9781783471782
• Rilegatura: Brossura
• Condizione: Good

Descrizione articolo

Riassunto

Entrepreneurs are, in essence, individuals who take action to convert their ideas into reality. Doing so involves completing many steps; Robert Baron describes these steps, and provides guidance for performing them successfully. To do so, it incorporatesseveral features: the information presented is based on current evidence, rather than 'informal knowledge' or comments of specific entrepreneurs the focus is primarily on the essentials - the issues and topics most central to the field the book does not assume extensive knowledge of basic management disciplines, and so is accessible to readers with a wide range of backgrounds. The practice of entrepreneurship, too, is fully represented, and is emphasized in special sections that highlight what entrepreneurs actually do, or perhaps should do, to attain success.

Informazioni sull?autore

Robert A. Baron, Regents Professor, Spears Professor of Entrepreneurship, Holder Family Chair in Entrepreneurship, School of Entrepreneurship, Spears School of Business, Oklahoma State University, US