Ethics in Consumer Choice : An Empirical Analysis based on the Example of Coffee

Lingua: inglese

Editore: Springer VS, 2013

3658007583 / 9783658007584

Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

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Descrizione dell’articolo da parte del venditore

Druck auf Anfrage Neuware - Printed after ordering - This dissertation elaborates differences and similarities of forms of ethical behaviour in general and analyses whether German consumers differentiate between different types of ethical behaviour in particular. The thesis is characterised by its intensive combination of theoretical and empirical research. It furthermore contributes to the literature as the method triangulation applied in the different surveys reveals previously unknown relationships between different kinds of ethical behaviour, such as ethical consumption and charitable giving, as well as between different forms of ethical products. Choice experiment, latent class analysis, information display matrix and item-based attitude assessment allowed the comparison of stated and revealed preferences as well as an analysis of the relevance of ethical product features within the context of different product and process attributes. The dissertation provides insights into a research field which is becoming more and more relevantand improves the understanding of consumers' assessment and the interdependencies of the possibilities of ethical behaviour. This allows the development of recommendations for consumer policy makers, business and NGOs concerned with the ethics of consumer choice as well as future research on ethical behaviour in general and ethical consumption in particular.…

Codice articolo 9783658007584

Titolo
Ethics in Consumer Choice : An Empirical Analysis based on the Example of Coffee
Autore
Nina Langen
Editore
Springer VS
Anno di pubblicazione
2013
Condizione
Neu
Rilegatura
Taschenbuch
Lingua
inglese
ISBN 10
3658007583
ISBN 13
9783658007584
Peso dell'articolo
476 grammi
Dimensioni
210x148x20 mm

AHA-BUCH GmbH

Einbeck, Germania

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

Tariffe di spedizione da Germania a U.S.A.

ArticoloDa 7 a 10 giorni lavorativiDa 5 a 7 giorni lavorativi
Primo articoloEUR 35,00EUR 45,00
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