Exploring Corporate Strategy: Text and Cases

Johnson, Gerry and Scholes, Kevan and Whittington, Richard

ISBN 10: 0273687344 / ISBN 13: 9780273687344

Editore: Financial Times/ Prentice Hall, 2004

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Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Aged book. Tanned pages and age spots, however, this will not interfere with reading. Codice articolo CHL10254833

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Titolo: Exploring Corporate Strategy: Text and Cases

Casa editrice: Financial Times/ Prentice Hall

Data di pubblicazione: 2004

Legatura: Paperback

Condizione: Used; Good

Descrizione articolo

Riassunto:

Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.
The seventh edition builds on these strengths with the introduction of a new author, Richard Whittington. The enhanced coverage of international strategy and the resource-based view, as well as improved visual presentation, ensure that this book continues to lead the way in exploring strategic management.

Recensione:

Exploring Corporate Strategy is one of the outstanding texts in international management education. It combines clarity of structure and presentation with topical and enduring examples. It also has a depth of synthesis and critical reflection based on relevant research which is rare in text books.
Andrew Pettigrew, University of Bath, School of Management, United Kingdom

Exploring Corporate Strategy is strong at integrating theory and practice ... has an international perspective both in its theoretical coverage and its empirical illustrations and cases ... is comprehensive and easy to combine with further theoretical readings.
Leif Melin, Jonkoping International Business School, Sweden

The 7th edition of this textbook offers yet another step in improvement both in the area of student support and its overall coverage. In particular the website is easily accessible, user friendly and provides a range of supplementary resources to engage and reinforce students' understanding of this complex area of study.
John Toth, Leeds Business School, Leeds Metropolitan University, United Kingdom

Exploring Corporate Strategy strikes a balance because it provides sound methodology and analysis, cleverly combined with a well-reasoned introduction to more contemporary paradigms. Thoughtful use of figures and tables provides clarity for students; the detailed cases are ideal for teaching purposes.
Gerard Betros, University of Southern Queensland, Australia