• This education textbook specializes on how to become a successful corporate event planner.
• Corporate event planning and management is an emerging field of study, and more and more students are seeking schools that offer event management courses. This lucrative industry attracts students who want to learn more than the basics. They want to know the ins-and-outs of event management. They want a reality-based curriculum that reveals what it really takes to plan, set up, and execute corporate events.
• 15 Chapters of educational, interactive and entertainment learning.
Darren W. Johnson, CSEP, is a seasoned veteran in the special event industry and a frequent speaker on corporate event management. He has appeared on FOX, ABC, CBS, and NBC affiliates nationwide and been featured in Yahoo! Finance, the Miami Herald, and CBS MoneyWatch. Darren is the founder of The Event U, an organization providing education and training in event planning and management. For more information, visit http://TheEventU.com.