Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales
Orvel Ray Wilson; William K Gallagher; Jay Conrad Levinson
ISBN 10: 0395578205 ISBN 13: 9780395578209
Editore: Harper Business, 1992
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Descrizione:
Shows very minimal signs of wear and previous use. Can include notes highlighting. A portion of your purchase benefits nonprofits! - Note: Edition & format may differ from what is shown in stock photo & item details. May not include supplementary material such as toys, access code, dvds, etc. Codice articolo 584ZST0005AK_ns
Riassunto:
Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.
Informazioni sull'autore:
Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.
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Dati bibliografici
Titolo: Guerrilla Selling: Unconventional Weapons ...
Casa editrice: Harper Business
Data di pubblicazione: 1992
Legatura: Brossura
Condizione: like_new