Handbook of Tourism and Consumer Behavior:

D. Zheng, M. Kozak

ISBN 10: 1035309793 / ISBN 13: 9781035309795

Editore: Edward Elgar Publishing, 2024

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New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Codice articolo ABEJUNE24-377195

Dati bibliografici

Titolo: Handbook of Tourism and Consumer Behavior:

Casa editrice: Edward Elgar Publishing

Data di pubblicazione: 2024

Legatura: Rilegato

Condizione: Brand New

Descrizione articolo

Riassunto:

This Handbook evaluates cutting-edge research on consumer behavior in the modern day, discussing key areas such as emerging tourism experiences and technology-enabled services.

Presenting a comprehensive exploration of how global challenges are reshaping consumer behaviors in tourism, the Handbook investigates the effects of COVID-19 pandemic alongside key issues such as climate change, aging populations and worldwide geopolitical tensions. Featuring interdisciplinary theoretical and empirical research, chapters examine post-pandemic travel and sustainability in tourism, highlighting a shift in the use of social media and in responsible travel behavior. Looking to the future, the Handbook also investigates wellness and health tourism post-pandemic alongside the concept of virtual reality tourism.

The Handbook of Tourism and Consumer Behavior provides insightful research findings that academics in tourism and hospitality will find invaluable when applying consumer behavior to worldwide tourism. Researchers seeking comprehensive material on tourism, marketing, psychology and public health will find the included case studies informative and practical.

Informazioni sull?autore:

Edited by Danni Zheng, Associate Professor of Tourism, Department of Tourism, Fudan University, China, Metin Kozak, Professor of Tourism, School of Communication, Kadir Has University, Turkey and Jun Wen, Lecturer of Tourism, School of Business and Law, Edith Cowan University, Australia