High-Profit Selling: Win the Sale Without Compromising on Price

Hunter CSP, Mark

ISBN 10: 0814420095 ISBN 13: 9780814420096
Editore: HarperCollins Leadership, 2018
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Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo rev1333936098

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Riassunto:

This book teaches salespeople to rethink their approach to sales goals--so they not only sell a greater quantity but sell with the bottom line in mind.

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to short-term strategies like cutting prices, offering discounts, or making other concessions. By explaining how short-term strategies are destructive to the long-term sustainability of a business, High-Profit Selling helps salespeople instead focus their energy on “profit sales” that successfully execute product price increases while maintaining and strengthening current customer relationships.

In this invaluable resource, you’ll learn:

  • how to avoid negotiating, actively listen to customers,
  • match the benefits of products or services with customers’ needs and pains,
  • confidently communicate value,
  • and ensure prospects are serious and not shopping for price.

Too many salespeople believe that a sale at any price is better than no sale at all. High-Profit Selling teaches them to do away with this logic and instead make sales that satisfy and add value to both the client and company.

Informazioni sull?autore:

MARK HUNTER, known as “The Sales Hunter,” has conducted thousands of customized training sales programs nationally and internationally. His client list includes Coca-Cola, Dole, Fisher-Price, Godiva, Heineken, Mattel, Unilever, and other industry leaders.

His popular blog and website can be found at www.TheSalesHunter.com.

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Dati bibliografici

Titolo: High-Profit Selling: Win the Sale Without ...
Casa editrice: HarperCollins Leadership
Data di pubblicazione: 2018
Legatura: Brossura
Condizione: Very Good

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