Innovation Project Management

Lingua: inglese

Editore: John Wiley and Sons Inc, US, 2022

111993124X / 9781119931249

Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK

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Venditore AbeBooks dal 11 giugno 2025

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INNOVATION PROJECT MANAGEMENT ACTIONABLE TOOLS, PROCESSES, AND METRICS FOR SUCCESSFULLY MANAGING INNOVATION PROJECTS, WITH EXCLUSIVE INSIGHTS FROM WORLD-CLASS ORGANIZATIONS AROUND THE WORLD The newly revised Second Edition of Innovation Project Management offers students and practicing professionals the tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program. The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently. The Second Edition includes exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor's Manual via the book's companion website. Specific ideas discussed in Innovation Project Management include: Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product developmentIdentifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreementsImplications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biasesMeasuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.…

Codice articolo LU-9781119931249

Titolo
Innovation Project Management
Autore
Harold Kerzner
Editore
John Wiley and Sons Inc, US
Anno di pubblicazione
2022
Condizione
New
Rilegatura
Hardback
Lingua
inglese
ISBN 10
111993124X
ISBN 13
9781119931249
Edizione
seconda edizione
Peso dell'articolo
1104 grammi

Rarewaves.com UK

London, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 11 giugno 2025

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 60 a 60 giorni lavorativiDa 60 a 60 giorni lavorativi
Primo articoloEUR 77,76EUR 119,64
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