Intelligence in Action: Strategically Managing Knowledge Assets

Erickson, G./ Rothberg, H.

ISBN 10: 1349345458 / ISBN 13: 9781349345458

Editore: Palgrave Macmillan, 2014

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reprint edition. 239 pages. 8.50x5.51x0.51 inches. In Stock. Codice articolo x-1349345458

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Titolo: Intelligence in Action: Strategically ...

Casa editrice: Palgrave Macmillan

Data di pubblicazione: 2014

Legatura: Paperback

Condizione: Brand New

Descrizione articolo

Riassunto:

First book to combine financial results with proprietary benchmarking data and in-depth interviews with experienced knowledge practitioners. The resulting framework provides an inside- and outside-the-firm view of the risks and opportunities found in knowledge management and competitive intelligence.

L'autore:

SCOTT ERICKSON is Professor in the Marketing/Law Department in the School of Business at Ithaca College, Ithaca, USA. He holds a PhD from Lehigh University and Masters degrees from Thunderbird and Southern Methodist University (SMU), USA. He served as Fulbright Visiting Chair at The Monieson Centre for the Study of Knowledge-Based Enterprise at Queen's School of Business, Kingston, Ontario, in 2010/2011.
 
HELEN ROTHBERG is Professor of Strategy in the School of Management at Marist College, Poughkeepsie, USA. She holds a PhD and MPhil from City University Graduate Center, and an MBA from Baruch College, the City University of New York. USA. She is on the faculty of the Fuld-Gilad-Herring Academy of Competitive Intelligence and principal of HNR Associates.