International Business

Rees, Bronwen, Wall, Stuart, Minocha, Sonal

ISBN 10: 0273723723 ISBN 13: 9780273723721
Editore: Pearson Education, Limited, 2009
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Descrizione:

Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 14839147-6

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Riassunto:

International Businessprovides a clear and concise introduction to the environment and functions of international business.  

It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets.

It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.

L'autore:

Stuart Wall is Head of Department at the Ashcroft International Business School, Anglia Ruskin University in Cambridge. Sonal Minocha and Bronwen Rees are both also at Anglia Ruskin University.

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Dati bibliografici

Titolo: International Business
Casa editrice: Pearson Education, Limited
Data di pubblicazione: 2009
Legatura: Brossura
Condizione: Good
Edizione: 3rd Edition.

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