International Management Culture Strategy And Behacior 7Ed (Ie) (Pb 2009). Questo articolo non è disponibile.
Lingua: inglese
Editore: Mcgraw Hill Higher Education, 2008
- Brossura
- Nuovo

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Codice articolo ASNT3-64054
- Titolo
- International Management Culture Strategy And Behacior 7Ed (Ie) (Pb 2009)
- Autore
- Fred Luthans; Jonathan P. Doh
- Editore
- Mcgraw Hill Higher Education
- Anno di pubblicazione
- 2008
- Condizione
- New
- Rilegatura
- Brossura
- Lingua
- inglese
- ISBN 10
- 0071282408
- ISBN 13
- 9780071282406
"Riassunto" può appartenere a un’altra edizione di questo titolo.
Contenuti
Environmental Foundation
1. Globalization and International Linkages
2. The Political, Legal, and Technological Environment
3. Ethics and Social Responsibility
Colgate's Distasteful Toothpaste
Advertising or Free Speech? The Case of Nike and Human Rights
Pharmaceutical Companies, Intellectual Property, and the Global AIDS Epidemic
The Role of Culture
4. The Meanings and Dimensions of Culture
5. Managing Across Cultures
6. Organizational Cultures and Diversity
7. Cross-Cultural Communication and Negotiation
Cross-Cultural Conflicts in the Corning-Vitro Joint Venture
Coca-Cola in India
Euro Disneyland
Beyond Tokyo: Disney's Other Experiences in Asia
Wal-Mart's Japan Strategy
International Strategic Management
8. Strategy Formulation and Implementation
9. Entry Strategies and Organizational Structures
10. Managing Political Risk, Government Relations, and Alliances
11. Management Decision and Control
Microsoft Opens the Gates to China: Microsoft's Patent, Piracy, and Political Challenges in China
The Last Rajah: Ratan Tata and Tata's Global Expansion
The HP-Compaq Merger and Its Global Implications
Can the Budget Airline Model Succeed in Asia? The Story of AirAsia
Organizational Behavior and Human Resource Management
12. Motivation Across Cultures
13. Leadership Across Cultures
14. Human Resource Selection and Development Across Cultures
A Copy Shop Goes Global
The Road to Hell
HSBC in China
Chiquita's Global Turnaround
Skill-Building and Experential Exercises
Personal Skill Building Exercises
1. The Culture Quiz
2. Using Gung Ho to Understand Cultural Differences
3. When in Bogota...
4. The International Cola Alliances
5. Who to Hire?
In-Class Simulations
1. "Frankenfoods" or Rice Bowl for the World: The U.S. - EU Dispute over Trade in Genetically Modified Organisms
2. Cross-Cultural Conflicts in the Corning-Vitro Joint Venture
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