Introduction to Behavioral Research Methods

Mark R. Leary

ISBN 10: 0205396763 / ISBN 13: 9780205396764

Editore: Pearson Education, 2003

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Neu -Introduction to Behavioral Research Methods shows students how to conceptualize questions, measure variables, design studies, and analyze data. After chapters that introduce behavioral science, the text deals with the four basic approaches to behavioral research: descriptive research, correlational research, experimental research, and quasi-experimental research. Chapters on research ethics and scientific writing (including the most recent version of APA style) round out the book. Throughout each chapter, boxes on "Developing Your Research Skills" and "Behavioral Research Case Study" provide practical examples and pique student interest. The Research Edition provides margin icons that guide students to the Research Navigator site. 480 pp. Englisch.

Codice articolo INF1000006715

Dati bibliografici

• Titolo: Introduction to Behavioral Research Methods
• Editore: Pearson Education
• Data di pubblicazione: 2003
• Lingua: Inglese
• ISBN 10: 0205396763
• ISBN 13: 9780205396764
• Rilegatura: Hardcover
• Edizione: quarta edizione
• Condizione: Neu

Descrizione articolo

Riassunto

Starting with the premise that all behavioral research is an effort to understand behavioral variability (variability in behavior across situations, among individuals, and over time), Introduction to Behavioral Research Methods shows readers how to conceptualize questions, measure variables, design studies, and analyze data in order to understand variability in behavior, thought, and emotion. Discussion of methodological topics accompanied by a basic introduction to statistical concepts so that the reader will understand the intimate link between design and analysis. The four basic approaches to behavioral research: descriptive research, correlational research, experimental research and quasi-experimental research; Elementary statistical analysis, including t-tests, ANOVA, and correlation; Research ethics and scientific writing. Anyone interested in Research Methods in Psychology.

Dalla quarta di copertina

Introduction to Behavioral Research Methods shows students how to conceptualize questions, measure variables, design studies, and analyze data.

The RESEARCH EDITION integrates the content of this popular text with Research Navigator, your first stop for completing research assignments and finding credible sources on the Internet. Research Navigator icons in the text guide you to the Research Navigator web site, providing you with access to three exclusive databases of credible and reliable source material:

• EBSCO's ContentSelect Academic Journal Database
• New York Times Search by Subject Archive
• “Best of the Web” Link Library

  Research Navigator will help you quickly and efficiently make the most of your research time.