Introduction to Business by OpenStax (hardcover version, full color)

Lawrence J. Gitman: San Diego State Univ. - Emeritus; Carl McDaniel: Univ. of Texas Arlington; Amit Shah: Frostburg State Univ.; Monique Reece Linda Koffel: Houston Comm.College; Bethann Talsma: Davenport University & Grand Rapids Comm College; James C. Hyatt

ISBN 10: 1947172549 / ISBN 13: 9781947172548

Editore: XanEdu Publishing Inc, 2018

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Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLYNO ACCESS CODE, NO CD, Ships with Emailed Tracking. Codice articolo SKU0507505

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Titolo: Introduction to Business by OpenStax (...

Casa editrice: XanEdu Publishing Inc

Data di pubblicazione: 2018

Legatura: Hardcover

Condizione: Good

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Riassunto:

ABOUT THE BOOK: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.