Titolo: An Introduction to Management Science: Quantitative Approaches to Decision Making, 12th Edition
Editore: Thomson
Data di pubblicazione: 2008
Lingua: Inglese
ISBN 10: 1844805956
ISBN 13: 9781844805952
Rilegatura: Rilegato
Condizione: Very Good

Descrizione articolo

Riassunto

Retaining the accessible application-driven approach for which An Introduction to Management Science is highly regarded, adapting author Mik Wisniewski has carefully reworked the existing US textbook to benefit students across the UK, Europe, Middle East and Africa. Packed with diverse realistic examples from Scotland to Saudi Arabia, the landmark text from the ASW team is now available in a truly internationalised version for students studying Management Science and Operations Research at postgraduate and undergraduate level.

Recensione

"This adaptation does well in making the material much more international, and maintains the easy-to-follow approach that made the original US text such a successful book." --Julia Bennell, University of Southampton

"The newly incorporated material works well and helps to make this adaptation a better-written textbook for an international audience. As with the original, the strengths of the text lie in the significant array of methods covered, the easy to understand terminology, and the range of practice questions included." --David J. Newlands

"Based on my teaching experience, this textbook is excellent. The authors have done a marvellous job addressing all key topics in a very clear and coherent manner. The internationally diverse examples are a welcome addition, making it more friendly for my students; they no longer have to think about Management Science from a purely US perspective." --Yuan Ju, University of York

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