Introduction to Mass Communication. Questo articolo non è disponibile.Introduction to Mass Communication

This book is designed to give a general and comprehensive view of Mass Communication to the student. The book is unique in presenting mass communication Models and Theories in one volume. The book serves the purpose of all students of mass media and in the field as it is designed specially keeping in focus the academic syllabi of leading universities and colleges. The book is divided into four parts: 1) Introduction to Mass Communication. 2) Function of Mass Communication. 3) Models of Mass Communication. 4) Theories of Mass Communication. This book presents an overview of the various mass communication models which includes Linear/ Non –linear models of communication and theories which includes Media theories, normative theories of mass communication. This book gives insight to basic concepts of mass Communication.

Ashish Sharma is currently pursuing his Ph.D. in Journalism and Mass Communication research at Amity University, Madhya Pradesh after completing his MMC at Himachal Pradesh University. Ashish Sharma has also qualified UGC Net in Journalism and Mass Communication. Author has previously worked with IMS Unison University Dehradun, AP Goyal University Shimla and ITFT College Chandigarh. He had also worked as an Guest Faculty at ICDEOL Shimla. As an Intern he had also worked with Punjab Today and India News. Mr. Ashish Sharma is also an editorial board and review board member of Various National and International research Journal. Ashish Sharma have Published 8 research papers and also participated in various seminar and workshops across the country. Having an experience of more than 7 years in teaching and industry with specialization in subjects like Introduction to Mass Communication, State and Politics, Media Laws and ethics, Development Communication and History of Indian Journalism. Qua ification: Pursuing h.D in Journalism and Mass Communication, MMC, UGC-NET in Journalism and Mass Communication, PGDPM, DCP and BA.