Introduction to Revenue Management for the Hospitality Industry : An Principles and Practices for the Real World
Stuart-Hill, Trevor, Tranter, Kimberly, Parker, Juston
ISBN 10: 0131885898 ISBN 13: 9780131885899
Editore: Pearson Education, Limited, 2008
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Da
Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Venditore AbeBooks dal 13 ottobre 2008
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Descrizione:
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 7504762-6
Riassunto:
Addressing an emerging course in hospitality management, this one-of-a-kind book outlines the basic elements of the revenue management process and the keys to effective revenue management planning. Using the Rev MAP model as a guiding framework, it shows how to develop, implement, and evaluate a strategic management process. Professional profiles highlight key issues and career paths, while application chapters relate material to each segment of the hospitality industry. A final chapter looks at trends and forecasts the future evolution of this important new field.
Product Description: Book by Tranter Kimberly A StuartHill Trevor Parker Juston
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Dati bibliografici
Titolo: Introduction to Revenue Management for the ...
Casa editrice: Pearson Education, Limited
Data di pubblicazione: 2008
Legatura: Brossura
Condizione: Very Good