Key Concepts in Public Relations

Bob Franklin

ISBN 10: 1412923182 ISBN 13: 9781412923187

Editore: SAGE Publications Inc, 2009

Lingua: Inglese

Condizione: Nuovo Rilegato

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Dati bibliografici

Titolo: Key Concepts in Public Relations
Editore: SAGE Publications Inc
Data di pubblicazione: 2009
Lingua: Inglese
ISBN 10: 1412923182
ISBN 13: 9781412923187
Rilegatura: HRD
Condizione: New
Peso: 529 grammi

Descrizione articolo

Riassunto

Key Concepts in Public Relations:

Provides a comprehensive, easy-to-use overview to the field
Covers over 150 central concepts in PR
Paves the way for students to tackle primary texts
Grounds students in both practice and theory
Takes it further with recommended reading

Informazioni sull?autore

Bob Franklin, Mike Hogan, Quentin Langley, Nick Mosdell and Elliot Pill all teach at the Cardiff School of Journalism, Media and Cultural Studies.

Bob Franklin is also the author of the successful Key Concepts in Journalism Studies.

Quentin Langley is also a public relations professional, writer, speaker and lecturer, and chairs the CIPR (Chartered Institute of Public Relations) education and training committee.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

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