Leader's Guide to Presenting, The: How to Use Soft Skills to Get Hard

****The Leader's Guide to Presenting has been officially announced as winner of the hotly contested 'Self Development' category in The Business Book Awards 2018.****

Judges in this category said they would recommend this book to anyone, whether a leader or not, as it definitely adds something new to the presentation bookshelf. The Leader’s Guide to Presenting was also described as a great practical handbook written with a true purpose of self development.

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Presentations are an inevitable part of a leader's day to day. They are fundamental to delivering information, motivating staff and building relationships.

The Leader's Guide to Presenting is a highly practical guide to delivering engaging and influential presentations. From informal to formal settings, you'll discover how persuasion, influence and communication are critical to your own impact, the motivation and engagement of others and, ultimately, the success of your organisation.

• How to present when the stakes are high
• How to structure your message to gain agreement
• How to deliver with maximum impact and get the outcome you want
• How to pitch for success and handle difficult conversations

“This is the most effective book I have ever read on the art of presenting and especially for leaders. The Leader’s Guide to Presenting is the one book they would ever need on this subject.”
Adrian Foster, UK Marketing Manager, Parker Hannifin

“Too many senior people struggle with too many elements of presenting even though they understand how important it is nowadays in winning hearts and minds.It's the right book at the right time. It is bold, yet sensible, profound yet practical, as it is applicable to many different situations where you need to improve the way you communicate and influence.”
Neil Mullarkey, UK’s leading improviser and experienced leadership trainer and coach

“ We all know the old line about fail to prepare and prepare to fail BUT this book gives you real insights into how to do that. Will help you become a more complete and engaging presenter. I’ll be using it in my role!’
Paul Rawlinson, Global Chairman, Baker & McKenzie

“An indispensable guide for global leaders in aiding the preparation of high-stakes, persuasive presentations with structure and purpose to deliver positive outcomes. This book has been an invaluable aid in delivering to my audiences engaging and compelling messages with the necessary punch!! Brilliant!!”
Dr. Graham Woolford, Head of Operations, Unihealth, South Africa

“Having coached and trained leaders since 1999, including presentations coaching and training, I am hugely impressed with Jeremy and Tom’s book. The Leaders Guide to Presenting provides leaders with a thorough, practical and easy to use guide to making presentations to different types of audience. I’ve learned a lot from reading it.”
Jeremy Lazarus MA, FCCA, FCT, Director, The Lazarus Consultancy Ltd

“This book crystallises the key elements that can allow any leader to be really present when they present and make a dynamic difference with any audience. You can dip into it or read it in a linear way – whichever way you chose I can guarantee you will find lots of ideas, tools and questions that will allow you to improve your ability to present dynamically and make the impact that will make a real positive difference in your world.”
John Matson, Partner at Arthur Cox, Ch

Jeremy Cassell has worked as a freelance trainer for 12 years. Before that he was National Training Manager for L’Oreal and National Sales Training Manager for Walker’s, part of Pepsi. Before entering the business world, he gained experience in teaching English and history. He has worked as a TEFL teacher and is an NLP Master Practitioner and trainer.

Tom Bird's business career stretches over 20 years and spans sales and sales management as well as personal development and performance improvement. He is a director of RTP and has been involved professionally in developing people to realise more of their potential since 2000. To supplement his business experience Tom qualified as a Master Practitioner of NLP (the study of modelling success) and achieved a Post Graduate Diploma in Coaching and Development.