Loose Leaf for Strategic Management: Creating Competitive Advantages

Dess, Gregory G.,McNamara, Gerry,Eisner, Alan B.,Lee, Seung-Hyun

ISBN 10: 1260706664 / ISBN 13: 9781260706666

Editore: McGraw Hill, 2020

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May contain highlighting/underlining/notes/etc. May have used stickers on cover. Access codes and supplements are not guaranteed to be included with used books. Ships same or next day. Expedited shipping: 3-5 business days, Standard shipping: 4-14 business days. Codice articolo UNT-LIEB-Extra-360

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Titolo: Loose Leaf for Strategic Management: ...

Casa editrice: McGraw Hill

Data di pubblicazione: 2020

Legatura: loose_leaf

Condizione: Good

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Riassunto:

Strategic Management: Text and Cases, Tenth edition, written by authors Dess, McNamara, Eisner,and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability.  It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant.  It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. This version does not include the 38 cases.

They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes the all the text and 38 cases.