Transform your business into a legendary brand by following the red thread that connects powerful branding with captivating hearts and unwavering loyalty. LOYALNOMICS™: The Power of Branding is your ultimate guide to building a brand that survives and thrives in today’s fiercely competitive landscape.

Inside, you’ll discover:

The Blueprint for Success: Turn your business into an enduring symbol of excellence with a brand that resonates deeply with your audience.
Human-Centric Branding: Shift from merely selling products to championing a brand that fulfills human needs, elevating your sales and profit margins to new heights.
Master the Five C’s: Unify your operations and create a cohesive brand strategy that fosters customer loyalty and trust.
Future-Proof Your Brand: Arm yourself with strategies and tactics to transform market upheavals into opportunities for growth and deeper customer connections.

With insights from brand titans and practical, actionable tools and strategies, LOYALNOMICS is your indispensable ally in the aggressive business world. This book is more than a guide for business leaders, entrepreneurs, marketers, and brand builders—it’s your playbook for creating a timeless brand legacy.

In the words of marketing guru Seth Godin, “Your brand is a story unfolding across all customer touchpoints.” Let LOYALNOMICS help you weave this red thread into every aspect of your business, ensuring your brand story captivates and endures.

Unlock the secrets to branding and let LOYALNOMICS guide you to a future where your brand is recognized and revered.

“LOYALNOMICS is the ultimate branding playbook for building a brand consumers won’t be able to resist.”
—Laura Ries, Chairwoman, RIES Consulting, Co-Author of The 22 Immutable Laws of Branding

“A masterclass in brand building. An essential guide for marketers at any-sized company to take their brand story to the next level.”
—Joe Pulizzi, Bestselling author of Content Inc. and Epic Content Marketing

LOYALNOMICS is a must-read for anyone in proximity to brand building and brand marketing and a should-read for all brand lovers alike.”
—Ryan Timms, President, McCann Canada

“Other than profit, there is one metric which marks out a great and enduring business more than any other—not sales but repeat purchases. This is why the approach of this book matters so much.”
—Rory Sutherland, Vice Chairman, Ogilvy UK

“The breadth and depth of this book is just astonishing.”
—Christoph Trappe, Director of Content Strategy at Growgetter and host of “The Business Storytelling Podcast”

“A branding gem!”
—‘Wishing Shelf’ Book Review – 5 Stars

“Want a brand that stands out and sticks around? Loyalnomics has the blueprint.”
—Jacob Cass, Founder of JUST Creative

“One of the most powerful and complete books on branding that I have ever read (and I have read many). Excellent book!”
—Readers’ Favorite Book Review by Randy B. Lichtman – 5 Stars

“LOYALNOMICS bridges strategic insight with a nuanced understanding of psychology, providing a roadmap for leaders seeking to create not just recognizable, but unforgettable brands.”
—Zora Artis, CEO, Artis Advisory & Co-Founder, The Alignment People

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Descrizione libreria

**Please note our transit times are from the date of dispatch.** We first started out as ?The Paperback Exchange,? a chain of physical bookstores where we would part exchange your beloved books for new stories to transport you to faraway places. However, as shopping started to evolve to online shops and marketplaces, we bid our stores goodbye to become ?PBShop.? This transition has only allowed us to blossom as we now ship thousands of titles to book lovers across the globe. We pride ourselves in being a community of local book lovers which allows our passion and devotion to shine in everything we do. In 2020 we not only celebrated our 20th birthday but our 1st birthday as being completely employee owned after becoming an E.O.T in September 2019. We are proud to be different and embrace standing apart on a book mountain by working from a virtual inventory which allows us to provide thousands of books that may be difficult to get for your bookshelf or your studies. Working with a number of different suppliers allows us to explore other avenues such as puzzles, sheet music and even stationery so we really do have something for everyone. Life is about being versatile in all realms of existence. If this is your first purchase with us, or you are a returning customer, we would like to welcome you to the PBShop family, for there is no friend as loyal as a book. We are a company who put our customers at the centre of everything we do as we understand the importance of reading because once you learn to read, you will forever be free. There are a whole lot of things in this world of ours that we are yet to explore, which is why we will forever inspire curious minds.

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Informazioni sull?azienda del venditore

Pbshop.co.uk
Unit 22 Horcott Industrial Estate, Horcott Road, Fairford, GL7 4BX, United Kingdom

Condizioni di vendita e spedizione

Condizioni di vendita

Returns Policy
We ask all customers to contact us for authorisation should they wish to return their order. Orders returned without authorisation may not be credited.
If you wish to return, please contact us within 14 days of receiving your order to obtain authorisation.
Returns requested beyond this time will not be authorised.
Our team will provide full instructions on how to return your order and once received our returns department will process your refund.
Please note the cost to return any...

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Diritto di recesso

If you are a consumer you can cancel the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.

INFORMATION REGARDING THE RIGHT OF CANCELLATION

Statutory Right to cancel

You have the right to cancel this contract within 14 days without giving any reason.

The cancellation period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the the last good or the last lot or piece.

To exercise the right to cancel, you must inform us, PBShop, Unit 22 Horcott Industrial Estate, Horcott Road, GL7 4BX, Fairford, GLOS, United Kingdom, +44 1285 712917, of your decision to cancel this contract by a clear statement (e.g. a letter sent by post, fax or e-mail). You may use the attached model cancellation form, but it is not obligatory. You can also electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". If you use this option, we will communicate to you an acknowledgement of receipt of such a cancellation on a durable medium (e.g. by e-mail) without delay.

To meet the cancellation deadline, it is sufficient for you to send your communication concerning your exercise of the right to cancel before the cancellation period has expired.

Effects of cancellation

If you cancel this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).

We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.

We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to cancel with contract.

We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.

We may withhold reimbursement until we have received the goods back or you have supplied evidence of having sent back the goods, whichever is the earliest.

You shall send back the goods or hand them over to us or PBShop, Unit 22 Horcott Industrial Estate, Horcott Road, GL7 4BX, Fairford, United Kingdom, +44 1285 712917, without undue delay and in any event not later than 14 days from the day on which you communicate your cancellation from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.

Exceptions to the right of cancellation

The right of cancellation does not apply to:

the delivery of newspapers, journals or magazines with the exception of subscription contracts; and
the supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not cancel it once delivery had started.

Model withdrawal form

(complete and return this form only if you wish to withdraw from the contract)

To: (PBShop, Unit 22 Horcott Industrial Estate, Horcott Road, GL7 4BX, Fairford, GLOS, United Kingdom, +44 1285 712917)

I/We (*) hereby give notice that I/We (*) withdraw from my/our (*) contract of sale of the following goods (*)/for the provision of the following goods (*)/for the provision of the following service (*),

Ordered on (*)/received on (*)

Name of consumer(s)

Address of consumer(s)

Signature of consumer(s) (only if this form is notified on paper)

Date

* Delete as appropriate.

Condizioni di spedizione

Orders are shipped from our UK warehouse. Delivery thereafter is between 4 and 14 business days. Please contact us if you have any queries about our services or products.

Tariffe di spedizione da Regno Unito a U.S.A.

Tariffe di spedizione da Regno Unito a U.S.A.
Quantit� dell?ordine	Da 10 a 20 giorni lavorativi	Da 10 a 20 giorni lavorativi
Primo articolo	EUR 5.80	EUR 5.80

I tempi di consegna sono stabiliti dai venditori e variano in base al corriere e al paese. Gli ordini che devono attraversare una dogana possono subire ritardi e spetta agli acquirenti pagare eventuali tariffe o dazi associati. I venditori possono contattarti in merito ad addebiti aggiuntivi dovuti a eventuali maggiorazioni dei costi di spedizione dei tuoi articoli.