The Management Of Technological Innovation: Strategy and Practice

Lingua: inglese

Editore: Oxford University Press, United Kingdom, Oxford, 2008

0199208530 / 9780199208531

Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks

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Venditore AbeBooks dal 16 marzo 2007

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Descrizione dell’articolo da parte del venditore

The management of technological innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations. The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI. By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&D, design and new product and service development, operations and production, and commercialization. Based on robust analysis, the book provides a wide range of empirical evidence from a huge diversity of case studies, with around fifty case studies newly written for this edition. It analyses MTI in all parts of the world, in companies large and small, and in services, manufacturing, and resource-based business sectors. This new edition has been fully revised and updated to reflect the latest teaching and research, and to ensure its continuing relevance to the contemporary world of MTI. It will be an important resource for academics, students, and managers throughout the world, is a recommended text for students of innovation and technology management at postgraduate and undergraduate level, and is particularly valuable for MBA courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Codice articolo GOR003855016

Titolo
The Management Of Technological Innovation: Strategy and Practice
Autore
Mark Dodgson (Director, Technology and Innovation Management Centre, University of Queensland Business School, University of Queensland Business School)
Editore
Oxford University Press, United Kingdom, Oxford
Anno di pubblicazione
2008
Condizione
Very Good
Rilegatura
Paperback
Lingua
inglese
ISBN 10
0199208530
ISBN 13
9780199208531
Edizione
seconda edizione
Peso dell'articolo
721 grammi
Dimensioni
188.0 x 245.0

WorldofBooks

Goring-By-Sea, WS, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 16 marzo 2007

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 7 a 12 giorni lavorativiDa 5 a 9 giorni lavorativi
Primo articoloEUR 6,57EUR 14,08
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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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Goring-By-Sea, Regno Unito BN12 4QY