Managing Information Strategically: Increase Your Company's Competitiveness and Efficiency by Using Information as a Strategic Tool

McGee, James V.; Prusak, Laurence; Pyburn, Philip J.

ISBN 10: 0471575445 / ISBN 13: 9780471575443

Editore: John Wiley & Sons Inc, 1993

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The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing.

Codice articolo BSM.P5YK

Dati bibliografici

• Titolo: Managing Information Strategically: Increase Your Company's Competitiveness and Efficiency by Using Information as a Strategic Tool
• Editore: John Wiley & Sons Inc
• Data di pubblicazione: 1993
• Lingua: Inglese
• ISBN 10: 0471575445
• ISBN 13: 9780471575443
• Rilegatura: Rilegato
• Condizione: good

Descrizione articolo

Riassunto

Provides a proven implementation framework for companies of all sizes which demonstrates the strategic and financial aspects of information technology. Explains how information systems can be used for strategic purposes in addition to technological ones such as data processing. Features a significant amount of examples and case studies of successful and unsuccessful information management tactics. Illustrates how companies can effectively use the data that information systems provide.

Product Description

Book by Ernst Young