Measuring Service Quality in Indian Departmental Post Offices : An Application of SERVQUAL Tool

Lingua: inglese

Editore: LAP LAMBERT Academic Publishing, 2015

3659720232 / 9783659720239

Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

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Descrizione dell’articolo da parte del venditore

nach der Bestellung gedruckt Neuware - Printed after ordering - Department of Posts is in existence since 1854 and is the Government Department in India taking care of the mailing, insurance and savings bank needs of its people at affordable rates.Time has come to learn from and stand against the stiff competition from organised and unorganised players and retrieve the lost ground besides discovering new areas to increase the revenues.Improving the service quality is the differentiator and India Post need to relook at its processes and its people orientation towards enhaced service quality.Documented Studies on Indian Postal Department on its service quality measurement are almost not available.This research was undertaken across India to study three different segments,namely,the experimental group of post offices where structural and process interventions made, second group where no such interventions made and the third group consisting of the cross section of its employees from the point of sale to the Board level policy makers.Rigourous testing of data were done and a service measurement model devised which will add to the knowledge on service management and benifit researchers,academicians,marketing students and postal operators worldwide.…

Codice articolo 9783659720239

Titolo
Measuring Service Quality in Indian Departmental Post Offices : An Application of SERVQUAL Tool
Autore
Upender Vennam
Editore
LAP LAMBERT Academic Publishing
Anno di pubblicazione
2015
Condizione
Neu
Rilegatura
Taschenbuch
Lingua
inglese
ISBN 10
3659720232
ISBN 13
9783659720239
Peso dell'articolo
477 grammi
Dimensioni
220x150x20 mm

AHA-BUCH GmbH

Einbeck, Germania

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

Tariffe di spedizione da Germania a U.S.A.

ArticoloDa 7 a 10 giorni lavorativiDa 5 a 7 giorni lavorativi
Primo articoloEUR 35,00EUR 45,00
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