Multimodal Legitimation: Understanding and Analysing Political and Cultural Discourse (Routledge Critical Studies in Discourse)

Mackay, Rowan R. Rowan R. Mackay,

ISBN 10: 0367762293 / ISBN 13: 9780367762292

Editore: Routledge, 2023

Multimodal Legitimation: Understanding and Analysing Political and Cultural Discourse (Routledge Critical Studies in Discourse) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9780367762292

Riassunto:

This volume meditates on the various meanings of legitimation and expands on the notion that language can be used to gain or preserve it by demonstrating the added impact of other modes in specific examples of political and institutional discourse. The book draws on a multilayered framework that builds on and integrates work from both critical discourse analysis and social semiotic traditions, as well as the work of philosophers such as Habermas, Weber, and Rousseau, to show how it might be applied in practice to analyse and understand myriad forms of discourse. The volume focuses on examples from political campaign spots, which highlight various modes, including images, film, oratory, and color, but are also of global relevance and scale, highlighting their unique and complex position at the nexus between legitimation and multimodality. Offering a new analytical framework for understanding legitimation across a range of discursive contexts, this book will be of particular interest to students and scholars in discourse analysis, multimodality, political science, psychology, design, and education.

Informazioni sull?autore:

Rowan R. Mackay is Assistant Professor of English at the Chinese University, Hong Kong. Working at the crossroads of political language, social semiotics, and identity politics, previous publications have analysed the politics of Scotland, gender debates and how they can be analysed sensitively, and the role of irony within senior management teams.

Dati bibliografici

Titolo: Multimodal Legitimation: Understanding and ...
Casa editrice: Routledge
Data di pubblicazione: 2023
Legatura: paperback
Condizione: Very Good