NonProfit NonMarketing

Mark Mathis

ISBN 10: 1425746586 / ISBN 13: 9781425746582

Editore: Xlibris Okt 2007, 2007

Riguardo questo articolo

Neuware - Just because you are a nonprofit does not mean that you can ignore marketing. Marketing impacts every aspect of your organization from your fundraising and friend-raising to your community credibility and relevancy. This book provides you with the fuel to quick-start your marketing efforts-public relations, golf outings, advertising, guerilla marketing techniques, Web sites and so much more. So before you hire another marketing director you need to read Nonprofit NonMarketing. In short order this book will have you creating a brand image that is sure to propel your organization for years to come.

Codice articolo 9781425746582

Dati bibliografici

• Titolo: NonProfit NonMarketing
• Editore: Xlibris Okt 2007
• Data di pubblicazione: 2007
• Lingua: Inglese
• ISBN 10: 1425746586
• ISBN 13: 9781425746582
• Rilegatura: Buch
• Condizione: Neu
• Dimensioni: 229 L x 152 A x 16 P (millimetri) 229 millimetri di larghezza per 152 millimetri di altezza per 16 millimetri di profondità
• Peso: 449 grammi

Descrizione articolo

Riassunto

Just because you are a nonprofit does not mean that you can ignore marketing. Marketing impacts every aspect of your organization from your fundraising and friend-raising to your community credibility and relevancy. This book provides you with the fuel to quick-start your marketing efforts-public relations, golf outings, advertising, guerilla marketing techniques, Web sites and so much more. So before you hire another marketing director you need to read Nonprofit NonMarketing. In short order this book will have you creating a brand image that is sure to propel your organization for years to come.

L'autore

Mark Mathis is Partner and Director of Cool (creative director) at ME&V Advertising + Promotion. Mark has worked in public relations, advertising and marketing for 30 years.