Inside the Nudge Unit : How Small Changes Can Make a Big Difference
Halpern, David; Thaler, Richard (FRW)
ISBN 10: 0753556553 ISBN 13: 9780753556559
Editore: Ebury Press, 2016
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Inside the Nudge Unit, 9780753556559
Informazioni sull'autore:
Dr David Halpern is currently Chief Executive of the Behavioural Insights Team (BIT) and the UK's National Adviser on What Works. Prior to this, David was Chief Analyst in the Prime Minister’s Strategy Unit (2001–2007), and has held academic positions at the Universities of Cambridge, Oxford and Harvard.
The work of BIT has led to numerous changes in government policy – from different ways of spending and saving money, to changes in regulation and legislation – and above all, to remarkable results.
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Titolo: Inside the Nudge Unit : How Small Changes ...
Casa editrice: Ebury Press
Data di pubblicazione: 2016
Legatura: Brossura
Condizione: good