Open Science: Sharing Knowledge in the Global Century

Julian Cribb, Tjempaka Sari Hartomo

ISBN 10: 0643097635 / ISBN 13: 9780643097636

Editore: CSIRO Publishing, 2010

Riguardo questo articolo

Codice articolo mon0002270905

Dati bibliografici

Titolo: Open Science: Sharing Knowledge in the ...

Casa editrice: CSIRO Publishing

Data di pubblicazione: 2010

Legatura: Paperback

Condizione: Very Good

Descrizione articolo

Riassunto:

Open Science is about how we address the profound challenges which now confront humanity--climate, the food crisis, environmental degradation, resource scarcity and disease--through science communication. These call for the sharing of scientific knowledge among billions of humans, on a scale never before attempted.

Open Science offers practical ways to communicate science in a highly networked world where billions of people still have little or no access to advanced knowledge or technologies. The authors describe low-cost, effective means to transfer knowledge to target audiences in industry, government, the community and to the public at large.

The book features sections on good science writing, practical advice on how to develop communication and media strategies, ways to measure communication performance, how to handle institutional "crises", how to deal with politicians and much more.

Features
* Practical advice on how to communicate science effectively with different audiences, including government, industry and the general public
* How to develop organizational communication policy and strategy
* Current issues of e-communication, repositories and open access discussed