Operations Management for MBAs

Meredith, Jack R.,Shafer, Scott M.

ISBN 10: 0470485760 / ISBN 13: 9780470485767

Editore: Wiley, 2009

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Dati bibliografici

• Titolo: Operations Management for MBAs
• Editore: Wiley
• Data di pubblicazione: 2009
• Lingua: Inglese
• ISBN 10: 0470485760
• ISBN 13: 9780470485767
• Rilegatura: paperback
• Edizione: quarta edizione
• Condizione: Good

Descrizione articolo

Riassunto

Operations Management for MBAs provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained.

Dalla quarta di copertina

An indispensable resource for MBA students and business mangers is now more relevant than ever.

To do their jobs effectively, all managers need to know about operations and have an up-to-the-minute resource that arms them with the latest information to help them succeed. revised to include current information and relevant examples, this Fourth Edition of Jack Meredith and Scott Shafer's Operations Management for MBA's has been completely reorganized to focus on the most recent thrusts of operations management. The authors have pared down weighty quantitative material to provide only the essential coverage and examples that illustrate a particular business strategy.

Features of the 4th Edition include:

• Focus on strategy, six sigma, lean, and supply chain management.
• Text and topics have been streamlined from 11 to just 8 chapters.
• New case studies illustrate how concepts are applied on the job.
• Two-color presentation enhances images and exhibits.
• A new, four-section organization streamlines the new direction of operations.
• New discussions on sustainability, environment, recycling, and reclamation.
• New updates to Project Management.