Oral Communication: A Lecture Guide

Greaves-Venzen, Gail-Ann

ISBN 10: 151652974X / ISBN 13: 9781516529742

Editore: Cognella Academic Publishing, 2018

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New Textbook, Ships with Tracking. Codice articolo SKU0624642

Dati bibliografici

Titolo: Oral Communication: A Lecture Guide

Casa editrice: Cognella Academic Publishing

Data di pubblicazione: 2018

Legatura: paperback

Condizione: New

Descrizione articolo

Riassunto:

Oral Communication: A Lecture Guide provides students with a comprehensive yet accessible guide to effective communication and public speaking. The texts help readers understand their role, as well as the role of their audience, during the communication process. With this new knowledge, students learn how to present concepts and share ideas with confidence and efficacy.

The book begins by introducing students to the concept of communication, highlighting that communication is a complicated, shared process that is composed of many variables and elements. Proceeding chapters teach readers how to prepare for a public address, organize a presentation to achieve maximum audience understanding and impact, and strategically practice the delivery of a speech. Additional topics include the disadvantages of memorizing a speech word-for-word, the impact of nonverbal communication on an address, and the advantages and disadvantages of different types of speeches or presentations. The text closes with a chapter dedicated to presentational aids and how their correct use can maintain audience engagement and increase understanding.

Oral Communication is ideal for undergraduate courses in public relations, broadcast and radio journalism, and communication studies.