Citing the examples of such figures as Bill Gates, Warren Buffett, and Oprah Winfrey, a guide to taking informed risks identifies twelve steps that can help people minimize risk while maximizing benefits, in a guide complemented by humorous anecdotes and brain teasers.
Eileen C. Shapiro enjoyed a long career at McKinsey & Co. and is now president of The Hillcrest Group Inc., a strategic consulting firm. She is the author of Fad Surfing in the Boardroom.
Howard H. Stevenson is the Sarofim-Rock Professor at Harvard Business School and senior associate provost for Harvard University.