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The chemist from a small cosmetic company has been accused of putting bits of pig into an experimental skin cream. Is this an incredibly valuable skincare breakthrough (as the company directors insist) or just a fairy story? The trouble is, the chemist and his secret ingredients have disappeared, so nobody knows. This grabs the attention of a global newspaper baron who sees it as a profitable business opportunity. When using his enormous power to promote it from a local story to an international one, the resulting search for the missing chemist engenders greed, tragedy, comedy, protest and ultimately, humiliation