Platform Revolution: How Networked Markets Are Transforming the Economy-and How to Make Them Work for You

Parker, Geoffrey G., Van Alstyne, Marshall W., Choudary, San

ISBN 10: 0393249131 / ISBN 13: 9780393249132

Editore: W. W. Norton & Company, 2016

LIKE NEW!!! Has a red or black remainder mark on bottom/exterior edge of pages. Codice articolo HC-LN-0393249131

Riassunto:

Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?Platform RevolutionwhathowwhyPlatform RevolutionPlatform Revolution

Informazioni sull?autore: Geoffrey Parker is a professor of engineering at Dartmouth College (effective July 2016) and has been a professor of management science at Tulane University since 1998. He is also a research scientist at the MIT Initiative for the Digital Economy. He received a B.S. in electrical engineering and computer science from Princeton University, M.S. in electrical engineering (Technology and Policy Program) from the Massachusetts Institute of Technology (MIT), and Ph.D. in management science from MIT. Before joining academia, he held positions in engineering and finance at General Electric. Parker is a frequent speaker at academic conferences and industry events. Marshall W. Van Alstyne holds a tenured professorship at Boston University. Sangeet Paul Choudary is a widely published industry analyst.

Dati bibliografici

Titolo: Platform Revolution: How Networked Markets ...
Casa editrice: W. W. Norton & Company
Data di pubblicazione: 2016
Legatura: hardcover
Condizione: As New
Edizione: Illustrated.