HR professionals are increasingly expected to understand and apply data analytics, but many don't know where to start.
The Practical Guide to HR Analytics offers a clear, practical guide to understanding and applying data to real-world HR issues. From making the business case for analytics to launching an HR analytics function, the book walks readers through the forms, uses, and interpretations of data in an HR context. It covers essential topics like avoiding common pitfalls, visualizing data effectively and using storytelling to communicate findings. With straightforward language and actionable advice, it helps demystify analytics for professionals at all levels.
Whether you're new to analytics or seeking to sharpen your skills, this is your go-to resource for data-driven HR.
Dr. Shonna Waters is a regional vice president of behavioral science at BetterUp, where she leads a team that conducts research to advance the science of behavior change and consults with organizations to apply it in support of business goals. Prior to joining BetterUp, she was the vice president of research at the Society for Human Resource Management (SHRM).
She has spent her professional career helping organizations use analytics to improve performance and the employee experience. Dr. Waters spent over fifteen years as an external and internal consultant applying analytics to a wide range of human-capital challenges. While at the National Security Agency (NSA), she led the transformation of NSA’s promotion, performance management, and awards and recognition systems; the design and validation of NSA’s analyst hiring assessments; and a variety of other evaluation and organizational performance projects.
Dr. Waters holds a PhD in industrial-organizational (I-O) psychology and statistics and a certificate in leadership coaching from Georgetown University. She is also an Associate Certified Coach (ACC) through the International Coach Federation (ICF), and a SHRM Senior Certified Professional (SHRMSCP).
She is currently a professor in Georgetown University’s School of Continuing Studies and previously taught statistics and research methods at the George Washington University and the University of Minnesota. Her work has been published in a variety of peer-reviewed journals and books, and she has published over fifty technical reports and presented at more than twenty-five professional conferences.
Shonna Waters, PhD, is a regional vice president of behavioral science at BetterUp. Prior to that she was the Vice President of research at the Society for Human Resource Management (SHRM). She has spent her professional career helping organizations use analytics to improve performance and the employee experience. She is currently a professor in Georgetown University's School of Continuing Studies and previously taught statistics and research methods at the George Washington University and the University of Minnesota.
Valerie Streets, PhD, is a quantitative research consultant at Gartner where she uses data analytics to provide business with insights and recommendations. Prior to this, she was a research fellow at SHRM and an adjunct professor at the University of Tulsa.
Lindsey McFarlane works for the Federal Emergency Management Agency (FEMA) where she develops and validates competency models and assessments. Prior to this, she was the senior specialist of strategic research initiatives at the Society for Human Resource Management (SHRM).
Rachael Johnson-Murray is the manager of research translation at the Society for Human Resource Management (SHRM). She contributes to the creation of research-based content for HR professionals and uses visualization and communication techniques to bridge the gap between HR practice and scientific research.
