Printing Design and Layout The Manual for Printers, Typographers and All Designers and Users of Printing and Advertising Including Specimens Of Over Five Hundred Typefaces and a Series of Thirty-SixType Calculation Charts

Vincent STEER

Editore: Virtue & Co Ltd Publishers, London
Usato Condizione: Good/Acceptable Hardback
Da West End Books (Colwyn Bay Conwy North Wales, Regno Unito)

Libreria AbeBooks dal 21 ottobre 2009

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Contents include the following Headings (split into sections) Design and Layout in Printing. Training the Mind to Visualize, The Limelight of the Layout. The Development of Calligraphy. The Romance of Type Design. The Principles of Type Selection. Lettering for Layouts. The Historic Styles of Ornament. The Decorative Use of Printers' Rules. Type and Copy Calculations, The Details of Fine Typography. Dramatizing the Advertiser's Message. On Choosing the Right Paper. The Use and Reproduction of Illustrations. How To Use Colour in Typography. The Scope of the Book Typography. The Work of the Commercial Typographer. Short Glossary of Printing and Advertisng Terms. Bibliography. 36 Charts for Use in Type & Copy Calculations. International Parade of Type Faces. Index to Printing Design and Layout. No Dust Jacket, black cloth hardback with silver lettering on front and spine, rubbed edges down spine, tiny tears on bottom edge of spine. previous owner has drawn on front left hand endpaper, stamps on front right hand endpaper (Ajax Publicity Co)and drawings and signature on opposite title page . Name and address details written on title page. Design on opposite "Foreword" page . Design on back right hand endpaper and name written over back left hand endpaper (Leslie North). Occasional notes wiritten on margins,very slight sunning on page edges,otherwise internally clean tight copy in good condition, 400pp, Undated published by Virtue & Co Ltd. heavy book MAY incur additioanl shipping outside the U.K only Book#100434 Size: 4to - over 9¾" - 12" tall. Codice inventario libreria 100434

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Titolo: Printing Design and Layout The Manual for ...

Casa editrice: Virtue & Co Ltd Publishers, London

Legatura: Hardback

Condizione libro:Good/Acceptable

Condizione sovraccoperta: No Jacket