Project Management for Book Publishers : The Programs and Workflows Behind Making Books and Digital Products

Lingua: inglese

Editore: Routledge, 2024

1032516720 / 9781032516721

Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

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Descrizione dell’articolo da parte del venditore

nach der Bestellung gedruckt Neuware - Printed after ordering - Project Management for Book Publishers provides readers with a solid understanding of efficient processes and workflows for content creation, product development, and the marketing and distribution of both physical and digital products.Digital has brought more data, more training, and more accountability to the publishing process. But it has also shone light on how systems designed initially around print-first publications are ill-equipped to support an industry of now would-be digital media companies. This book addresses some of the major challenges for publishing houses facing this reality, including how to create a digital-aware workflow, implementing quality assurance procedures, and using different management systems to develop an efficient workflow. Beginning by explaining project and product management practices used throughout technology and media companies, it then delves into when and how these principles can be applied to the publishing workflow. Topics covered include Waterfall and Agile Project Management, Scrum methodology, Kanban framework, Elektronisches Buch and audio formats, metadata, quality assurance, crowdfunding, in-app monetization, ONIX, and accessibility. Readers will consider not just how to contend with online platforms that allow authors to publish with the click of a button, and audiences accustomed to accessing content across multiple platforms and formats, but also challenges arising from factors such as the data-driven acquisitions model in libraries, the downward spiral of sales in college bookstores, the call for accessibility, and the need for fluid content systems that can work with different publishing databases and software.Written for publishing professionals at all levels, this book will also help advanced students of Publishing and Book Studies navigate best practices for project management in the modern publishing landscape.

Codice articolo 9781032516721

Titolo
Project Management for Book Publishers : The Programs and Workflows Behind Making Books and Digital Products
Autore
John Rodzvilla
Editore
Routledge
Anno di pubblicazione
2024
Condizione
Neu
Rilegatura
Taschenbuch
Lingua
inglese
ISBN 10
1032516720
ISBN 13
9781032516721
Peso dell'articolo
289 grammi
Dimensioni
234x156x11 mm

AHA-BUCH GmbH

Einbeck, Germania

Venditore con 5 stelle

Venditore AbeBooks dal 14 agosto 2006

Tariffe di spedizione da Germania a U.S.A.

ArticoloDa 5 a 7 giorni lavorativiDa 7 a 10 giorni lavorativi
Primo articoloEUR 30,50EUR 30,50
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