Riassunto:
Quantitative Methods for Business: The A-Z of QM will enable readers to:
*Appreciate the significance of quantitative methods for businesses and the study of business
*Understand and apply a wide range of quantitative techniques
*Select appropriate quantitative techniques for data analysis, problem solving and decision making
*Interpret and communicate the results of quantitative analysis
* The writing style of the text is clear and easy-to-read and follow
* Each chapter includes guidance on using Excel, Minitab and SPSS to produce the analysis described and provides worked examples and review questions.
* Model solutions are provided throughout with further solutions available on a website to accompany the book.
Recensione:
This would be an ideal set text for courses in quantitative or research methods and could be studied in the classroom or at a distance. Individuals preparing for the examinations of professional bodies (for example accounting would find it useful).
This text demonstrates its relevance being firmly grounded in reality and by providing practical examples of how quantitative techniques are used'.
THES 11th November 2005
This excellent text exactly mirrors the course I currently teach. I am extremely pleased with the extensive examples provided, both within the chapters and at its conclusion. Also the inclusion of "road tests" which provide real world applications of the methods are extremely interesting. The linkage to the current releases of software are extremely useful.
Mike Cox, University of Newcastle upon Tyne
The new title recently published, The A to Z of QM: Quantitative Methods for Business, offers a refreshing and enthusiastic approach to a subject that many students find daunting. Unlike other texts available for students in this field, The A to Z of QM leads the student steadily through the subject with ease. The informal style adopted ensures that the fundamental concepts are fully understood and builds on these to provide comprehensive tuition.
The text is entirely suitable for mathematical novices needing to become proficient in using quantitative methods within a business related course, including the anxious students who claim that they have never been able to cope with mathematical subjects before. Examples provided in the text are fully explained and show all stages of the calculations. The question, "Where does that figure come from?" is an unlikely occurrence due to the clear analysis provided. Appropriate questions are provided in each chapter to enable the student to review their progress; answers to all questions are included in the text ensuring that the learning process can be adequately and smoothly assessed. Students are able to understand the concepts and apply their learning to practical business situations.
The title is ideal for undergraduate students taking a first course in quantitative methods in a business related course and will prove to be a popular choice by both students and lecturers. In addition, postgraduate students redirecting their studies to include business topics would also appreciate the 'gentle' instruction provided.
Heather Owen, Programme Leader and Lecturer,
School of Accounting and Economics,Napier University
It covers all of the quantitative techniques likely to be directly encountered in the examinations of the U.K. professional accountancy bodies. It also explains the statistical building blocks of capital market theory covered at the later stages of professional examinations. As such it would provide useful pre-course reading and a valuable source of reference during later studies.
The text provides simple instruction on how to use various techniques together with clear (but non technical) explanations of how they work and their practical limitations. I particularly liked the section on network analysis, a technique that is usually very difficult to teach off the written page. There are plenty of worked examples and lots of practice questions for students to attempt, all carefully referenced in to appropriate sections of the text. For those who wish to use quantitative techniques in their day to day work the step by step guidance on how to implement them via software packages such as Excel will prove useful.
Overall this is an excellent text that I would recommend to any student struggling with the quantitative elements of professional accountancy examinations.
Steve Jay
Tutor for The Financial Training Company and Examiner for Certified Accounting Technicians
This is a useful introductory text in Quantitative Techniques and their
application in commerce and industry for students at both undergraduate and
postgraduate level. I particularly like the section in each chapter which
describes actual applications of the techniques introduced.
Philip Entwistle
Senior Lecturer in Management Science
Northampton Business School
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