Reggae, Rastafari, and the Rhetoric of Social Control

Stephen A. King

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Lingua: inglese

Editore: University Press of Mississippi, US, 2007

160473003X / 9781604730036

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Who changed Bob Marley's famous peace-and-love anthem into ""Come to Jamaica and feel all right""? When did the Rastafarian fighting white colonial power become the smiling Rastaman spreading beach towels for American tourists? Drawing on research in social movement theory and protest music, Reggae, Rastafari, and the Rhetoric of Social Control traces the history and rise of reggae and the story of how an island nation commandeered the music to fashion an image and entice tourists. Visitors to Jamaica are often unaware that reggae was a revolutionary music rooted in the suffering of Jamaica's poor. Rastafarians were once a target of police harassment and public condemnation. Now the music is a marketing tool, and the Rastafarians are no longer a ""violent counterculture"" but an important symbol of Jamaica's new cultural heritage. This book attempts to explain how the Jamaican establishment's strategies of social control influenced the evolutionary direction of both the music and the Rastafarian movement. From 1959 to 1971, Jamaica's popular music became identified with the Rastafarians, a social movement that gave voice to the country's poor black communities. In response to this challenge, the Jamaican government banned politically controversial reggae songs from the airwaves and jailed or deported Rastafarian leaders. Yet when reggae became internationally popular in the 1970s, divisions among Rastafarians grew wider, spawning a number of pseudo-Rastafarians who embraced only the external symbolism of this worldwide religion. Exploiting this opportunity, Jamaica's new Prime Minister, Michael Manley, brought Rastafarian political imagery and themes into the mainstream. Eventually, reggae and Rastafari evolved into Jamaica's chief cultural commodities and tourist attractions. Stephen A. King is associate professor of speech communication at Delta State University. His work has been published in the Howard Journal of Communications, Popular Music and Society, and The Journal of Popular Culture.

Codice articolo LU-9781604730036

Titolo
Reggae, Rastafari, and the Rhetoric of Social Control
Autore
Stephen A. King
Editore
University Press of Mississippi, US
Anno di pubblicazione
2007
Condizione
New
Rilegatura
Paperback
Lingua
inglese
ISBN 10
160473003X
ISBN 13
9781604730036
Peso dell'articolo
295 grammi

Rarewaves.com UK

London, Regno Unito

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Venditore AbeBooks dal 11 giugno 2025

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