Reputation Strategy and Analytics in a Hyper-Connected World

Chris Foster

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Lingua: inglese

Editore: John Wiley and Sons Inc, US, 2016

1119052491 / 9781119052494

Da: Rarewaves.com USA, London, London, Regno UnitoRarewaves.com USA

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Venditore AbeBooks dal 11 giugno 2025

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Descrizione dell’articolo da parte del venditore

Reputation management techniques that work amidst the unceasing flow of information Reputation Strategy and Analytics in a Hyper-Connected World is a complete guide to corporate communications and reputation management. Covering a range of scenarios from ideal to catastrophic, this book provides a clear blueprint for preparation, execution, and beyond. The discussion focuses on data-driven, evidence-based strategies for the modern digital economy, providing actionable frameworks, practical roadmaps, and step-by-step blueprints for deploying advance analytics, predictive modeling, and big data techniques to successfully manage communications and reputation. You'll learn how the right tools and people get the job done quickly, effectively, and cost-effectively, and how to identify and acquire the ones you need. Coverage includes the latest technology and cutting-edge applications, bringing you up to speed on what excellence in communications can realistically be. We live in an age of interconnectedness and transparency, and information travels at the speed of light to reach nearly every corner of the globe. This book shows you the key strategies and operational tactics required to respond successfully to financially damaging assaults on your company's reputation. Execute world-class corporate communicationsPrepare for best- and worst-possible case scenariosManage organizational reputation in the digital economyPick the right team and the right tools to get the job done Stories, rumors, lies - there is no safe haven. Big data, cloud, and mobile technologies are fueling a perfect storm of immense proportions, overwhelming the capabilities of organizations and individuals attempting to manage their brands and reputations when hit with damaging information or harmful stories. Reputation Strategy and Analytics in a Hyper-Connected World shows you navigate the never-ending information stream to keep your company out of the undertow.…

Codice articolo LU-9781119052494

Titolo
Reputation Strategy and Analytics in a Hyper-Connected World
Autore
Chris Foster
Editore
John Wiley and Sons Inc, US
Anno di pubblicazione
2016
Condizione
New
Rilegatura
Hardback
Lingua
inglese
ISBN 10
1119052491
ISBN 13
9781119052494
Peso dell'articolo
322 grammi

Rarewaves.com USA

London, London, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 11 giugno 2025

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 12 a 17 giorni lavorativiDa 12 a 17 giorni lavorativi
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