Benjamin Tan, aka Cherry B, will give it to you in this guidebook for boosting results that includes eight common sales scenarios. The scenarios cover a range of industries, and each case includes background information and illustrations.

By revealing common mistakes (ones you make consciously and unconsciously), realizing the solutions behind those mistakes, and learning from real-life situations, the author helps you add value and stand out from the crowd.

Benjamin also emphasizes why it's so critical to have the right mindset, which involves solving a prospect's problem (even if that means bringing in another solutions provider). To do this, you must listen, react, and ask the right questions without following a mechanical process.

Other topics include determining if a lead is a real opportunity, building trust with prospects, owning mistakes, and making the most of follow-up opportunities.

Get the tools and insights you need to stand out from the crowd and become a trusted advisor to clients with the lessons in I Rest My Case.

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