It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. International edition.

Codice articolo 1292214678-11-1-7

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Dati bibliografici

Titolo: Retail Management, Global Edition
Editore: Pearson Education (edition 13th)
Data di pubblicazione: 2017
Lingua: Inglese
ISBN 10: 1292214678
ISBN 13: 9781292214672
Rilegatura: Paperback
Edizione: 13th.
Condizione: Good

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Riassunto

For courses in Retail Management.

A contemporary text that helps students thrive in today’s retailing industry

Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today’s retailing industry.

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