Sales Management : Building Customer Relationships and Partnerships
Babin, Barry J., Anderson, Rolph E., Mehta, Rajiv, Hair, Joseph
ISBN 10: 0618721010 ISBN 13: 9780618721016
Editore: Houghton Mifflin, 2008
Usato
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Better World Books, Mishawaka, IN, U.S.A.
Valutazione del venditore 5 su 5 stelle
Venditore AbeBooks dal 3 agosto 2006
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Descrizione:
Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 5605730-6
Riassunto:
Sales Management: Building Customer Relationships and Partnerships is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.
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Dati bibliografici
Titolo: Sales Management : Building Customer ...
Casa editrice: Houghton Mifflin
Data di pubblicazione: 2008
Legatura: Rilegato
Condizione: Good