Sales Management: The Complete Marketeer's Guide. Questo articolo non è disponibile.
Lingua: inglese
Editore: HarperCollins Publishers Ltd, 1986
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- Usato
Non disponibile
Rilegato
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Ancien livre de bibliothèque. Couverture différente. Edition 1986. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Different cover. Edition 1986. Ammareal gives back up to 15% of this item's net price to charity organizations.
Codice articolo E-588-366
- Titolo
- Sales Management: The Complete Marketeer's Guide
- Autore
- Chris J. Noonan
- Editore
- HarperCollins Publishers Ltd
- Anno di pubblicazione
- 1986
- Condizione
- Très bon
- Rilegatura
- Hardcover
- Lingua
- inglese
- ISBN 10
- 0046582541
- ISBN 13
- 9780046582548
Sales Management is a complete and practical handbook for all involved in the field of selling. It is an essential source book, a complete sales management course and a consultant's detailed plan in one volume.
The sales manager needs all the skills and qualities of the salesperson in order to get things done by effective management of an often quite diverse team of people. The emphasis in his or her role is on planning, controlling, monitoring, managing and motivating their sales force. Step-by-step, the book provides detailed guidance to the practicalities of organization and management, including selection, training, motivation, communication and control. The author also gives in-depth analysis to such vital topics as forecasting and sales promotions, the use of planning and control forms and alternative sales distribution methods, such as franchising.
It will be key reference and reading for every practising sales manager at area manager level and above in large corporations, and the field or local manager in smaller companies with less structured organizations.
Comprehensive reference guide to sales management
Gives detailed and practical advice on how to manage your sales force
Extensive use of diagrams and the most comprehensive checklists available
The sales manager needs all the skills and qualities of the salesperson in order to get things done by effective management of an often quite diverse team of people. The emphasis in his or her role is on planning, controlling, monitoring, managing and motivating their sales force. Step-by-step, the book provides detailed guidance to the practicalities of organization and management, including selection, training, motivation, communication and control. The author also gives in-depth analysis to such vital topics as forecasting and sales promotions, the use of planning and control forms and alternative sales distribution methods, such as franchising.
It will be key reference and reading for every practising sales manager at area manager level and above in large corporations, and the field or local manager in smaller companies with less structured organizations.
Comprehensive reference guide to sales management
Gives detailed and practical advice on how to manage your sales force
Extensive use of diagrams and the most comprehensive checklists available
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Sinossi
Book by Noonan Chris J
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