The Salesforce Career Playbook: A Practical Guide for Starting and Advancing Your Career on the World's Friendliest and Fastest-Growing Tech Platform

*** UPDATED FOR 2025 - THIRD EDITION ***

“This book is the missing link ... and should be required reading for anyone looking to launch or grow a career within the Salesforce ecosystem.” —Selina Suarez, Executive director/founder, PepUp Tech

Enjoy this updated and revised version of the definitive guide to starting your Salesforce career!

In the next two years, an estimated 3.3 million jobs in the Salesforce ecosystem will open, and one of them could be yours. But how can you sort through all these jobs—administrators, architects, analysts, developers, consultants—and find the one that is right for you? And how do you package yourself to win the job position?

Martin Gessner, author of The Salesforce Career Playbook, is known in the Salesforce community for his highly regarded Salesforce credentials training. He has helped thousands of Salesforce professionals learn Salesforce, develop their careers, and prepare for certifications.

Now, he has written the definitive guide to starting your Salesforce career, and moving up the ladder.

From the Back Cover

Packed with case studies and advice from people in the trenches of a Salesforce career, The Salesforce Career Playbook will help you:

• Find job opportunities and showcase your skills so that you land a job...and not just any old job, but the right job that is best suited to your personality, skills, and lifestyle preferences.
• Sort through the different careers available, and see a day-in-the-life of real Salesforce professionals working in these jobs.
• Learn insider tips and strategies for developing and growing your career once you have joined the Salesforce ecosystem.

Regardless of whether you have a master’s degree in information technology or no formal education beyond eighth grade, you can earn a more-than-competitive wage and move up the ladder in a Salesforce-related career, and jobs are available for techies and not-techies alike.

Editorial Reviews

“I wish I had read The Salesforce Career Playbook six years ago when I did my transition into the Salesforce ecosystem.”—Sergey Erlikh, MVP and solution architect

“People don't put in enough time thinking about their careers. You can't just work hard and hope everything works out okay. You have to proactively plan your short- and long-term career, which is why I recommend studying Martin's Salesforce Career Playbook!"—David Liu, Salesforce technical architect, Salesforce MVP

“Whether you are a newbie, a career-changer, or advancing in your career, this book will help you find and take the next step.”—Ben Duncombe, Director and Salesforce recruitment specialist at Talent Hub, a Salesforce recruitment firm

“There’s much more to being a successful Salesforce professional than simply accumulating Trailhead badges and Salesforce certifications. This book sheds light on some of the other critical elements (and skills) needed for career success.”—David Giller, Salesforce Consultant & Trainer, CEO at Brainiate“

This book is about finding your home in Salesforce—and not just any home, but the right home. It’s about figuring out who you are as a person and making sure you align your career with what you want out of life.” —Anna Loughnan, CRM product lead, community group leader, Salesforce MVP

“An excellent read for those navigating their Salesforce careers! Packed with tips for positioning yourself and getting hired.” —Stuart Smith, Co-founder and director of SaaSpeople, a Salesforce recruitment firm

"This book should be required reading for anyone interested in starting or advancing their career in Salesforce." —Vickie Jeffery, Salesforce MVP, technology manager, Ausure, one of Australia's largest insurance broking companies