Selling: The Profression

Lill, Dr. David J.; Lill-Brown, Jennifer

ISBN 10: 0965220184 / ISBN 13: 9780965220187

Editore: DM Bass Publications (edition 8), 2020

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Codice articolo 0965220184-8-1

Riassunto:

Selling: The Profession is the roadmap to a rewarding sales career! Today, more than ever, it is all about relationship building in a digital world. In the 8th edition of this field-tested guide to selling, you will learn to:
-Appreciate that you are selling every day, regardless of your career.
-Use social media to connect with potential customers.
-Make good first impressions and build rapport.
-Recognize social styles and nonverbal signals.
-Effectively manage your time.
-Uncover needs by asking questions and listening.

The authors have taken a refreshingly practical and modern approach to professional selling. The 8th edition is divided into two parts:
-Part 1 explores "Selling Success Fundamentals" by examining the foundational strategy pieces needed for building a long-lasting career. This includes how to manage your time, read nonverbal cues, communicate with others within and outside your company, and recognize what drives people to buy.
-Part 2 is all about the "Relationship Selling Cycle." The eight-step process will walk you through every interaction with potential customers--from prospecting and pre-approach to the close and extend to the actions needed after the close.

Dati bibliografici

Titolo: Selling: The Profression
Casa editrice: DM Bass Publications (edition 8)
Data di pubblicazione: 2020
Legatura: Hardcover
Condizione: Very Good
Edizione: 8.