The Slingshot Formula

Pascal Clarysse

7 valutazioni di Goodreads

Lingua: inglese

Editore: John Murray Press, GB, 2025

1399819917 / 9781399819916

Da: Rarewaves.com USA, London, London, Regno UnitoRarewaves.com USA

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Descrizione dell’articolo da parte del venditore

"The Slingshot Formula captures the improbable flight path of Angry Birds and is more than a post-mortem of a hit game; it's the anatomy of a cross-media phenomenon that soared across industries. A masterclass in how to build wings as you fly." John Schulte, Founder and CEO, Pangea Corp.Billions of downloads. Global recognition. Presence in Hollywood, Netflix, Roblox, Minecraft and LEGO. How many broken eggs along the way?The Slingshot Formula is the definitive behind-the-scenes analysis into the business tactics, marketing genius and wild stunts that led an unknown startup to turn the mobile game Angry Birds into a true pop culture phenomenon.In 2009, a small independent video game studio in Finland was on the brink of bankruptcy. It employed eighteen young people, none of whom had any previous corporate experience. By the time their 52nd mobile game, Angry Birds, comes around, it is make-or-break time for the company.Over the following four months, Angry Birds got downloaded one million times and became an instant mobile hit. The simple but mightily addictive game would proceed to change the course of its creators' lives forever.In just a few years, the game flew to 4 billion downloads and slingshot its way into cinemas around the world. More than a decade later the brand has become nothing short of a phenomenon. Angry Birds has evolved into a globally recognized entertainment brand.Filled with exclusive stories and insider tips, The Slingshot Formula serves as the maverick playbook of what to do (and what not to do) when navigating fast-lane success in the rapidity of the digital era.…

Codice articolo LU-9781399819916

Titolo
The Slingshot Formula
Autore
Pascal Clarysse
Editore
John Murray Press, GB
Anno di pubblicazione
2025
Condizione
New
Rilegatura
Hardback
Lingua
inglese
ISBN 10
1399819917
ISBN 13
9781399819916
Peso dell'articolo
500 grammi

Rarewaves.com USA

London, London, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 11 giugno 2025

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 10 a 15 giorni lavorativiDa 10 a 15 giorni lavorativi
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