Spoil 'em Rotten! : Five-Star Customer Delight in Action

Jane & Ted Coine

ISBN 10: 0595679951 / ISBN 13: 9780595679959

Editore: Author Solutions Inc Mär 2007, 2007

Neuware - Companies spend incredible amounts of energy and treasure trying to bring new customers in the front door, only to watch them walk right out the back because they feel unimpressed, dissatisfied, or even insulted by the terrible service they receive.Spoil 'em Rotten, and close that back door! Keep every customer you ever earn by treating them so well, they'll fight to stay with you. Turn your delighted customers into your most powerful sales force, as they brag about how well you treat them to their friends, colleagues, even strangers on the street.When Candice is assigned to write a paper on one remarkable company, she chooses Walsh's Supermarkets-and its inspirational owner, Mr. Walsh, takes her under his wing to share sixty of his Best Practices and the compelling philosophy behind them. Written in an entertaining and easy-to-read style, Spoil 'em Rotten! is a must for anyone who ever interacts with the customer. Codice articolo 9780595679959

Riassunto:

Companies spend incredible amounts of energy and treasure trying to bring new customers in the front door, only to watch them walk right out the back because they feel unimpressed, dissatisfied, or even insulted by the terrible service they receive.

Spoil 'em Rotten, and close that back door! Keep every customer you ever earn by treating them so well, they'll fight to stay with you. Turn your delighted customers into your most powerful sales force, as they brag about how well you treat them to their friends, colleagues, even strangers on the street.

When Candice is assigned to write a paper on one remarkable company, she chooses Walsh's Supermarkets-and its inspirational owner, Mr. Walsh, takes her under his wing to share sixty of his Best Practices and the compelling philosophy behind them. Written in an entertaining and easy-to-read style, Spoil 'em Rotten! is a must for anyone who ever interacts with the customer.

L'autore: Ted Coine is author of Five-Star Customer Service and CEO of Coine Training, a firm dedicated to improving the customer service culture of its client companies. He is the living legacy of George Boldt, founding general manager of the Waldorf-Astoria Hotel. Jane Coine was manager with a Five-Star supermarket company, Roche Bros., for 16 years before leaving to found Coine Training. They live in Naples, Florida, with their two daughters. Jane is executive Director of the Coine Foundation.

Dati bibliografici

Titolo: Spoil 'em Rotten! : Five-Star Customer ...
Casa editrice: Author Solutions Inc Mär 2007
Data di pubblicazione: 2007
Legatura: Buch
Condizione: Neu