Stats Means Business
John Buglear
ISBN 10: 1032750219 ISBN 13: 9781032750217
Editore: Taylor and Francis, 2025
Nuovi
PAP
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Descrizione:
New Book. Shipped from UK. Established seller since 2000. Codice articolo GB-9781032750217
Riassunto:
Stats Means Business is an introductory and comprehensive textbook written especially for hospitality, business and tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.
This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.
This new edition has been fully revised and updated to include:
- New content on business analytics
- Case studies demonstrating practical applications
- An extensive selection of new self-test questions
- Updated online teaching and learning resources
Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for hospitality, business and tourism students.
Informazioni sull'autore:
John Buglear teaches statistics at Nottingham Business School, Nottingham Trent University.
Elaine Chen teaches business analytics at Nottingham Business School, Nottingham Trent University.
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Dati bibliografici
Titolo: Stats Means Business
Casa editrice: Taylor and Francis
Data di pubblicazione: 2025
Legatura: PAP
Condizione: New
Edizione: quarta edizione