Strategic Digital Transformation (Paperback)

Lingua: inglese

Editore: SAGE Publications Ltd, London, 2025

1529691559 / 9781529691559

Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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Venditore AbeBooks dal 12 ottobre 2005

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Paperback. This cutting-edge textbook takes a unique approach to digital transformation which aligns theory and practice and is supported by the authors own research with over 4,000 organisations. Covering key topics such as emerging technologies, AI, cybersecurity, customer orientation, operational excellence, marketing automation, innovation and leadership and culture, it offers a learning experience which prepares students for the practical realisation of digital transformation for competitive advantage.With individual and group exercises and case studies from a range of organisations, Strategic Digital Transformation prepares students to apply the knowledge and experience gained from the book in their future careers. It is suitable for undergraduate and postgraduate digital transformation and digital business courses."In this rapidly evolving landscape, strategic digital transformation is not just an option but a necessity for organisations to remain competitive and relevant. . . It is an exciting time to be part of this journey, and I am confident that the insights and strategies presented in this textbook will provide valuable guidance for young leaders and innovators seeking to thrive in the digital era." - Alois Zwinggi Managing Director, World Economic Forum Offers students a learning experience rooted in academic knowledge and supported by a comprehensive, practice-oriented digital transformation methodology which can be applied in their future careers. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Codice articolo 9781529691559

Titolo
Strategic Digital Transformation (Paperback)
Autore
Marc K. Peter
Editore
SAGE Publications Ltd, London
Anno di pubblicazione
2025
Condizione
new
Rilegatura
Paperback
Lingua
inglese
ISBN 10
1529691559
ISBN 13
9781529691559

Grand Eagle Retail

Bensenville, IL, U.S.A.

Venditore con 5 stelle

Venditore AbeBooks dal 12 ottobre 2005

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